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Archive for the 'Internet Marketing' Category

Delaware.com Real Estate Portal Launched

I just launched a new real estate portal on Delaware.com. The new real estate search engine for Delaware includes all homes in both Delaware area MLS databases (Offutt is pending). This allows us to offer a local real estate search that covers ALL of the available homes in Delaware. Each morning, we syndicate over 60,000 [...]

Flash Forms, More Than Just A Pretty Form!

Flash forms are becoming more common on websites everyday.  They are more than just a flashy form.  Regular HTML forms get a lot of spam; flash forms cut spam almost completely out. The reason for this is they register in the code as flash and not a form, which doesn’t allow spam bots to pick [...]

Looking to Incorporate Video Into Your website?

Up until now, implementing video into a website has been a challenge. The problem was not actually getting the video onto a site, but making sure that the audience was able to view it. Web developers had to choose a compression format (an algorithm which converts a large file into a smaller file) and hope [...]

Good SEO Tips and Tricks

The way to accomplish good Search Engine Optimization (SEO) starts with Keyword Research. Search engines use keywords to identify web pages which are most relevant. Discovering keywords which are relevant to your website and incorporating them into your pages will help a search engine identify your site when someone conducts a search for a specific [...]

The Difference between Print and Web Copy Writing

When writing a newspaper or magazine article, a biography, or a description for a product or service for brochures, we humans want text to be grammatically correct, or well written, appealing to the customer who reads it. But when writing text for a website, there are considerably different standards than just grammar and sounding great. [...]

Website Content Organization

Like you, I often visit websites that overwhelm me with options. I had a client show me this website the other day and it’s a great example of how not to organize your website content.
At a glance, I can see that this site has been built on-the-fly and no clear plan was developed for the [...]

Proper Website Planning

Planning a website these days is more than just choosing a pretty design and placing a logo and text on multiple pages.
I field no less than 10 calls per week from people all over the country who ask “How much do you charge for a simple site?” The truth is, to be successful on the [...]

2008 Delaware Business Expo SEO Seminar

Search Engine Optimization and Search Engine Marketing are hot topics for many of our customers so, last year when I was asked by our Marketing Director, Katie Zombeck what I wanted to speak about at our Third Annual Delaware Business Expo held this past Wednesday at the Dover Downs Hotel and Casino, it was an [...]

What is your website conversion rate?

Every website owner needs to pay close attention to performance in the search engines (eyeballs) and how their site content/design is leading their potential customers to produce a desired result (usability). In the case of an ecommerce customer, conversion would be someone reaching the website from a search engine and buying a product. In the [...]

Search Engine Optimization Team Formed

Delaware.Net has formed a new Strategic Business Unit to provide Search Engine Optimization (SEO) and web site maintenance packages for our customers. The formation of this team is in response to the needs of our clients to help them make their web sites come up higher in search engines (such as Google), and to [...]

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